Once the website has been built and approved by the client, it is time to hand off the site and launch on the live web server. Holotrope will proved a Production Style Guide which includes any necessary CSS styles, spacing and other design requirements. Holotrope will also provide any tracking documentation and CMS documentation. If an ongoing SEO, search engine marketing (SEM) or social media marketing (SMM) campaign is part of the project, then those services will begin as soon as the website has been launched.  Ongoing maintenance is always available. Last, but not least, is measuring the success of your website and refining the project over time to continuously optimize and improve. Holotrope will always be available to evaluate your website and recommend next steps.